Elizabeth Osder

Senior Vice President, JumpTime


Osder has been an editor, consultant and executive with The New York Times, Advance Internet, Yahoo! and Razorfish. She currently works with JumpTime a real-time optimization platform that defines, measures and manages economic value in content networks. Osder has consulted with media brands as diverse as FT.com, AOL, News Corporation, Time Inc., and The Daily Beas; and with semantic and marketing technology companies including Applied Semantics, Google, Evri, and Crowd Factory. She founded The Osder Group, a media consultancy, and is currently a board member of Publish This.

Previously, Elizabeth was a professor of journalism and media management at USC Annenberg, Columbia and NYU. A founder and longtime board member of the Online News Association (ONA), she holds advisory board positions at the American Cancer Society and the Missourian Publishers Association.

Elizabeth has a bachelor’s degree from Mount Holyoke College, a master’s degree from the University of Missouri School of Journalism, and was awarded a Knight Fellowship at Stanford University where she studied at the Stanford Graduate School of Business (GSB).


  • Saturday, 3:30 pm
    Garden Room A-B

    Unconference Session – Innovation and Trends in Video Storytelling

    More of a conversation than presentation, let’s get together and share some of the cool ways we’re using video to tell stories.

  • Saturday, 2:15 pm
    Garden Room A-B

    Unconference Session – How Do We Keep the “Story” in Alternate Story Form?

    Do we lose narratives with alternate story forms? Where's the context? This session encourages discussion about what works and what doesn't.

  • Saturday, 11:30 am
    Garden Room A-B

    Unconference Session – Is Tumblr the New Time, Inc.?

    Are journalists’ future homes in places that aren’t primarily about journalism, and should it be?

  • Thursday, 9:00 am
    Hospitality Room

    Intro to Design Thinking

    This session will be led by staff of Stanford’s world-renowned Hasso M. Plattner Institute of Design — commonly called the d.school.

  • Thursday, 9:15 am
    Grand Ballroom B, Garden Room AB

    Law School for Digital Journalists

    A full day of practical training, taught by leading experts on digital media law.

  • Thursday, 4:30 pm
    Bayview A

    Entrepreneurial Pop-Ups

    Have a challenge? Work with our presenters for one-on-one consults in which they lend their expertise to help you solve your biggest struggle.

  • Thursday, 3:45 pm
    Bayview A

    The Rise of University News Startups

    J-Schools are launching news sites as outlets to teach students both reporting and entrepreneurship skills. Hear about several models that are working.

  • Thursday, 3:00 pm
    Bayview A

    Collaboration vs. Competition

    When should a news start-up partner with a mainstream news outlet? A look at collaboration models, do’s and don’ts and guerrilla marketing.

  • Thursday, 2:00 pm
    Bayview A

    Engaging Audiences

    Just because you build it doesn’t mean they will come. A discussion of the four strata of engagement and successful engagement strategies.

  • Thursday, 1:15 pm
    Bayview A

    The Art of the Close

    Journalists are great at producing content and covering stories. Ask them to sell an ad, though, and generally they can’t close the deal.