Scott is a partner at Dow Lohnes where he leads the adversiting, privacy and promotions practice. Scott advises on all issues and transactions relating to online and offline marketing and promotion of products and services and consumer transactions. He counsels clients in many industries, including leaders in digital media, newspaper and magazine publishing, education, consumer products, broadcast and cable television, telecommunications, energy and financial services. His practice embraces all advertising, marketing, promotions and privacy issues, including the prepublication review of advertising claims and their substantiation and application of consumer protection, marketing and intellectual property laws and laws governing rights of publicity and privacy.
Scott also advises on sweepstakes and contests, loyalty reward programs, rebates, social media and other popular consumer marketing programs. He represents companies in advertising litigation in federal and state courts and in regulatory matters before the National Advertising Division (NAD), the Federal Trade Commission, and state and local enforcement agencies.
Scott also drafts and negotiates contracts for advertising and marketing-related transactions and ventures, including sponsorship, agency, co-promotion, and licensing agreements.
Scott is a well-known public speaker on advertising, marketing, and Internet law issues. He is a graduate of the U.C. Berkeley Law School (JD, 1990), and Harvard College (BA, 1986).