{"id":1255,"date":"2012-09-16T13:24:33","date_gmt":"2012-09-16T17:24:33","guid":{"rendered":"http:\/\/ona12.journalists.org\/sessions\/the-art-of-the-close\/"},"modified":"2012-09-16T13:24:33","modified_gmt":"2012-09-16T17:24:33","slug":"the-art-of-the-close","status":"publish","type":"ona_session","link":"https:\/\/ona12.journalists.org\/sessions\/the-art-of-the-close\/","title":{"rendered":"The Art of the Close"},"content":{"rendered":"<p>Journalists are great at producing content and covering stories. Ask them to sell an ad, though, and generally they can\u2019t close the deal. But more and more news entrepreneurs are developing strategies and getting coaching in how to do it.<\/p>\n<p><a href=\"http:\/\/www.j-lab.org\/workshops\/category\/summits\/entrepreneuring-4.0\/video\" target=\"_blank\">Watch video from the J-Lab workshop sessions<\/a><\/p>\n<p><b>Resources<\/b><\/p>\n<ul>\n<li><a>Slides<\/a><\/li>\n<\/ul>\n","protected":false},"featured_media":0,"template":"","meta":{"start_time":1348146900,"end_time":1348149600,"moderators":[],"hashtag":[""],"soundcloud":[],"scribble":[],"viafoura":[],"youtube":[],"vimeo":[],"facebook":[],"trint":[],"slideshare":[],"livestream":[],"resources":[""],"video_embed":[],"first_name":"","last_name":"","title":"","organization":"","website":"","twitter":"","_sponsor_url":"","_sponsor_tagline":"","_sponsor_level":"","spay_email":""},"tags":[],"event":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ona12.journalists.org\/wp-json\/wp\/v2\/sessions\/1255"}],"collection":[{"href":"https:\/\/ona12.journalists.org\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/ona12.journalists.org\/wp-json\/wp\/v2\/types\/ona_session"}],"wp:attachment":[{"href":"https:\/\/ona12.journalists.org\/wp-json\/wp\/v2\/media?parent=1255"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ona12.journalists.org\/wp-json\/wp\/v2\/tags?post=1255"},{"taxonomy":"event","embeddable":true,"href":"https:\/\/ona12.journalists.org\/wp-json\/wp\/v2\/event?post=1255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}